BRAND ACTIVATION

Lucid Motors HQ - End of Year Celebration

engaging employees with brand values, mission and culture through fun photo &video experiences.

Attendees gather beside a large angled softbox and potted plant at a Lucid event photo station.

Overview

Wow, what a blast! The Lucid Motors end-of-year celebration was a huge success, and our background removal photo booth and Balloon Dome Booth were a major part of making it so. We were thrilled to help Lucid connect with their amazing employees and reinforce their brand values in a fun and engaging way.

Initially, our client had a concern about the event’s ability to meaningfully engage employees, especially when it came to reinforcing Lucid’s brand message. They wanted a memorable experience that went beyond just taking pictures.

Our solution? A double-dose of delightful photo and video fun! We set up our amazing balloon dome photo booth outside, where employees were surrounded by spinning balloons, creating a vibrant, playful atmosphere. This was a massive hit! The festive environment generated tons of excitement and naturally encouraged employees to create fun and memorable content.

Inside, our AI-powered background removal photo booth really shined. Employees could snap a picture, and poof, instantly transform it into a backdrop featuring Lucid Motors vehicles, inspiring slogans, and even custom graphics. The possibilities were endless, and the results were amazing! It was a huge social media win!

We noticed immediate engagement as employees loved the personalized experience and how easy it was to share their photos and videos on social media using the pre-designed share options, which helped the client’s brand awareness reach new levels.

We also collected all the awesome content, which will provide the client with fantastic social media assets.

Their feedback indicated that it far exceeded their expectations, and we even got some requests to extend the activation to other events! By combining the joy of the Balloon Dome with the innovative technology of the AI photo booth, we helped Lucid Motors create a truly unforgettable event that engaged employees, reinforced their brand, and captured fantastic content. We’re really proud to have been a part of it.

Results

Check out our instagram post regarding this event:
CLICK HERE

Clear inflatable balloon dome with an entrance tunnel and blue, silver and white balloons at an outdoor event.
Large group squeezes into a close-up Lucid event portrait, with a guest wearing sunglasses at the lower right.
Three smiling guests dressed in black and red pose with blue, silver and white balloons in a Lucid photo frame.
Guests crowd toward the camera with pale blue and white balloons, with a raised fist at the upper left.
Smiling guests pose among floating silver and white balloons in a Lucid-branded photo frame.
Group gestures toward a Lucid vehicle in a forest background in a Lucid-branded photo booth image.
Guests gather around a white open-air photo booth with umbrella lighting beside a vehicle in a Lucid showroom.

Plan your event with us

explore other case studies

360 platform surrounded by vertical light bars and black stanchions at an indoor Jack Daniel’s event.

360 booth activation

The 360 booth is ultimately one of the best for activations.  Videos are rendered to have a custom overlay with music which is perfect for social media posts such as instagram reels, stories, etc.  Ultized best the promotions prior to recieving their content

Two San Jose Sharks photo samples show fans beneath a Marleau jersey and the Sharks mascot beneath a giant shark mouth.

Open Air Activation

The Open Air Booth experience provides high quality photos with prints out that will allow your customer to remember your brand. with a custom template that match your event, it will be truly remembered for your branding